WPP Kills Three Storied Agency Brands
Tombstone getty Advertising started when Carlton & Smith was founded in New York by William James Carlton in 1864. It was renamed J. Walter Thompson Co. when James Walter Thompson…
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Omnicom Wins $600 Million Uber Media Account From WPP
Uber is switching its $600 million ad buying business from WPP to rival Omnicom, according to two people familiar with the matter. WPP’s EssenceMediacom agency had handled the majority of…